Having a process for making a decision is frequently the largest impediment to getting started. Pedagogy with respect to technical matters is a particular interest of mine, so this subject has not escaped my analysis. Of those I have tried to help, I roughly categorize them as follows:
- Those who are so new to the concept that they need help with understanding the criteria for making a choice.
- Those who have identified the criteria, but are having trouble ranking those criteria to give them a basis for decision making.
- Those that are looking for validation.
For those who are new to the concept, I generally review the criteria with them and refer them to some web sites that I have selected as containing useful information presented in an organized, thoughtful and understandable method. Just
doing a Google search is usually unhelpful for the neophyte as the neophyte has no basis for sorting out what is good information and what is not. Here I am performing a kind of librarian function.
For those having trouble ranking the criteria, there are two approaches I use. My first approach is to ask them to rank the criteria in order of importance for three to five of the criteria. This simple method frequently gets them back on the path for making a decision.
For those still having difficulty, I suggest that they do some pair wise comparisons for the criteria that they find troublesome. I have them express their comparison as follows:
- Criterion A is a lot more important than Criterion B.
- Criterion A is a little more important than Criterion B.
- Criterion A is equally important to Criterion B.
- Criterion A is a little less important than Criterion B.
- Criterion A is a lot less important than Criterion B.
This exercise is usually successful in sorting out the issues blocking the decision process.
Finally, for those looking for validation for their choice or help in selecting from a small number of choices, I generally suggest all are good choices unless I know something about one of their choices that would violate their expressed criteria ranking.
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